UNDERTOW IS A STRONG PULL IN A DIFFERENT DIRECTION. TO CREATE IT YOU MUST KNOW THE WAY THE FLOW RUNS, THEN FORGE A SURPRISING NEW ROUTE. UNDERTOW MEDIA IS DRIVEN BY THIS PHILOSOPHY.

NEWS
Our first staff profile!

Florencia Cavallo

Lavazza Collaborates in Style

VAMFF

Culture Blooms in Fitzroy

Neometro's Nine Smith Street

Brisbane's Landmark Project

GURNER Creating Living Places

Wake Up, Be Am:azing!

Five:am Launches New Initiative

Latest tweets...
Luxe in Queenstown

Our Kiwi Office Takes Flight

Chandon's Secret Revealed

Domain Chandon's Secret Garden Party

Star Studded Affair

2014 AACTA Awards

Jewel in Melbourne's Crown

171 Collins Glistens

Deluxe New Beer Garden

Beer DeLuxe gets a Revamp!

What can you get for $2.80?

Daiso Launches in Melbourne

ABOUT US

AT UNDERTOW MEDIA, WE USE THE POWER OF PR TO INFLUENCE THE INFLUENCERS.

Journalists, bloggers, celebrities, sporting stars, government, cool kids. You name them, we’re talking to them.

Creativity is nothing without delivery.  We are committed to achieving results that positively transform clients’ businesses, and to always keeping our promises. 

We challenge, we inspire, we think, we work hard at our relationships, we deliver.  We keep working until we surpass everyone’s expectations.

It’s this approach that always delivers fantastic results.

SENIOR STAFF MEMBERS
Jess Nunns

Chief Executive Officer

Greer Bland

Director - New Zealand

Sarah La Roche

Director Strategy & Development

Merilla Colovic

Group Account Director

Stephanie Pajic

Group Account Director

Jess Nunns
Chief Executive Officer

Doesn’t skip a beat. Occasionally skips lunch. 

 


Jess runs a tight ship at Undertow Media, and her role as skipper means she leads by example, bringing her strong work ethic, creative thinking and business strategy skills to every account.

Always a few steps ahead, Jess never stops until clients are completely satisfied. She has not only created a caring and committed environment for her staff – she also makes sure all clients experience Undertow Media's hardworking, committed and fun culture.


With 12 years experience managing campaigns, Jess has developed excellent problem solving skills and her attention to detail on major accounts, core business and finance operations is second to none. 


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Greer Bland
Director - New Zealand

Doesn't rest. Ever.


After working her way to the top of New Zealand’s PR industry, Greer made her way across the Tasman to Undertow where she shared her exceptional brand building skills in the consumer, travel and lifestyle sectors.


Leaving no media opportunity unchartered, Greer delivered successful campaigns for many of our best-known brands for three years before taking the reins as General Manager of our Consumer Division. She has now taken these stellar skills back to her homeland to head up Undertow Media in New Zealand. 


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Sarah La Roche
Director Strategy & Development

Calls a spade a spade… then develops a strategy to promote it. 


Sarah brings 11 years of global experience to Undertow Media, honed on projects across Australia, UK, India, Germany and Thailand. With her feet now firmly planted on Australian soil, Sarah continues her four years at Undertow Media with a focus on business strategy and growth.


With impressive cross sector knowledge and a forthright approach to getting the job done, Sarah is known for her brilliant ideas and being able to execute even the hardest ones with speed and accuracy. 

Sarah’s voracious appetite for well, pretty much everything, has seen her build solid relationships with media, clients and industry professionals alike.


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Merilla Colovic
Group Account Director

Industrious. Meticulous. Hilarious.


Merilla is the ideal public relations practitioner. She cares deeply about her clients and brings her natural energy and enthusiasm to every account.

As Undertow Media’s property and design expert, Merilla brings over ten years experience working with some of the country’s best known developers, architects and designers. 


Her talented approach to campaign management and strategy direction covers everything from traditional PR and events to effective brand partnerships.

Always exceeding expectations, Merilla is dedicated and meticulous in everything she does. Around the office the only thing more impressive than her attention to detail is her sense of humour.


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Stephanie Pajic
Group Account Director

Social media star. Regular media star too.


With her winning personality, Stephanie not only charms Undertow Media staff and clients, for the last six years she has also formed valuable media relationships that deliver exceptional editorial results.

Stephanie has executed successful campaigns in the consumer, lifestyle, property and travel industries. She has expertly organised media famils, feature stories and high-end events for some of Australia’s most well-known brands.


Stephanie is also a social media expert and is passionate about generating real and engaging online conversations between a brand and its audience. 


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Roxanne Miller

Account Director

Briony Carland

Senior Account Manager

Nat Burcul

Senior Account Manager

Sarah Clarkin

Senior Account Manager

Hannah Darby

Account Manager

Roxanne Miller
Account Director

Knows how journalists operate, because she was one. 


Roxanne brought more than eight years of media experience to Undertow Media when she joined the team in 2013, having worked as a print and online journalist for outlets including mX, Leader and NovaFM. 

With three years of public relations experience, Roxanne still draws on her journalism skills to get results. Whether she’s crafting the perfect press release, finding a news angle in a client brief or using her solid relationships to take a story straight to media influencers, she constantly exceeds expectations.

Roxanne always goes the distance and loves setting and achieving challenging goals in work and life – she’s proudly ticked off working at the 2010 Vancouver Olympics and has ran a half marathon. 



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Briony Carland
Senior Account Manager

Inspired by Design. 


Briony is one of Undertow Media’s property and design communication experts. With eight years of industry experience, two of these at Undertow, Briony excels at managing relationships between media and clients, and has a talent for overseeing large events.

Having worked across almost all communications industry sectors, including FMCG, lifestyle, entertainment, fashion, property and design, Briony is well placed to manage any challenge she’s presented with.

With a network of developers, architects, interior designers, brand agencies and business owners at her fingertips, Briony is never short of inspiration or motivation. 

 



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Nat Burcul
Senior Account Manager

Finger on the pulse, fabulous handbag on the wrist.


Devouring fashion, property and interior magazines cover-to-cover each month, Nat has been spotting media opportunities for her clients for the past six years, more than three of them spent at Undertow Media.

Loving the diversity of her role, in a day Nat can be found managing photo shoots, working on a developer’s launch and enlisting celebrity support - no two days are ever the same!

With a genuine interest in ensuring the media professionals she talks to are armed with the best stories to share with their audiences, Nat delivers results and also knows her way around a trend.



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Sarah Clarkin
Senior Account Manager

One Kiwi. Two eyes on the job.


With seven years experience – four of those years spent at Undertow Media – Sarah uses her remarkable attention to detail and strong work ethic to drive campaigns and deliver major events.

Thriving in a fast paced environment and enjoying her work with a range of consumer and lifestyle clients, Sarah has risen through the ranks to become a leading member of the team -  equipped to execute major projects with confidence.  

Coming to Australia from across the pond, Sarah can also provide perspective for Undertow clients with a presence in Australia and New Zealand.  



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Hannah Darby
Account Manager

Details? She's all over them.


Hannah has spent six years in public relations, joiningUndertow Media two years ago. In this time she’s become a respected travel and consumer media relations expert, working on a range of tourism campaigns with global hotel chains, cruise operators and a national airline carrier.

As Undertow’s resident travel professional, Hannah has overseen media famils, major tourism events and tourism news announcements without skipping a beat.

Using her meticulous attention to detail, Hannah rolls out high-level campaigns with absolute precision.

 



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SERVICES
  • COMMUNICATIONS STRATEGY
  • MEDIA RELATIONS
  • DIGITAL PR AND BLOGGER OUTREACH
  • SOCIAL MEDIA MANAGEMENT
  • ISSUES MANAGEMENT
  • BRAND POSITIONING
  • BUSINESS PROFILING
  • EVENT MANAGEMENT
  • COPYWRITING
  • EXPERIENTIAL MARKETING & SAMPLING

PR is incredibly powerful when it’s done well. We use our nous and experience to make the right call on what’s needed for your business to succeed.

 

CLIENTS
CAREERS & Internships

ARE YOU A PR SUPERSTAR IN THE MAKING? 


Take it to the next level by joining Undertow Media and work with a successful, fun, supportive and driven team.

 

If you think you have what it takes, get in contact here.

 

We’re also always on the lookout for eager, enthusiastic interns who have a passion for the communications industry and are hungry to learn the skills of the trade from the best. With limited placements available, you will need to stand out so show us your creative thinking and communication skills when you apply here.

CONTACT

MELBOURNE OFFICE

14 - 18 CREMORNE STREET
RICHMOND VICTORIA 3121

Telephone
+61 3 9421 1566

Email
info@undertowmedia.com

For all new business enquiries please contact Sarah La Roche:

Sarahl@undertowmedia.com
+61 3 8419 9318 
+61 430 574 782

 

AUCKLAND OFFICE 

40 DRAKE STREET
FREEMANS BAY AUCKLAND 1010

Telephone 
+64 9303 0233

Email 
greer@undertowmedia.com  

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